David Mattingly
The House of Maserati collection page, listing Ghibli, Quattroporte and Levante beside a green Maserati in a tunnel of light.
Work / 05 / Digital platforms

House of Maserati

An automotive digital launch platform, built because Maserati had to launch five cars worldwide within three months during Covid-19.

A launch-tailored approach with live chat, reactions, livestreaming and Q&A.

Images by Marcus Brown
The House of Maserati launch platform's entry screen, showing the word MMXX and an Enter link on a dark blue background.
Two phones showing House of Maserati: a Ghibli Hybrid launch countdown, and a live chat screen.
Two House of Maserati screens: a close-up of a Maserati headlight, and a blue Maserati in a dark showroom.
A Maserati outlined in electric blue and violet light, with lightning arcing around it.

Let’s create your brand’s next luxury digital experience.

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